Federation of Namibian Tourism Associations (FENATA)

South African songstress, Lira to promote Namibia …as negative social media blowback from locals simmers

South African songstress, Lira to promote Namibia …as negative social media blowback from locals simmers

Jackie Wilson Asheeke Last week, online and print media exploded with public discontent over the selection by the Federation of Namibian Tourism Associations (Fenata) of Lira, a South African singer/celebrity, to be its first Travel Ambassador Initiative (TAI) personality. The songstress has been asked to remind South African and other markets that Namibia is great, nearby, easy, world-class tourism destination. The negative local reaction to her appointment shows that many have missed the point. Fenata is the private sector tourism industry umbrella organization. One of its roles is to represent the interests of its members and support increased tourism to…
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Tourism initiative records zero arrivals . . . as sector raises practicality concerns

Tourism initiative records zero arrivals . . . as sector raises practicality concerns

Clifton Movirongo Namibia has failed to record a single tourist arrival, a week after it opened its borders to tourist arrivals under the international tourism revival initiative. Tourism Minister Pohamba Shifeta said the industry was banking on the resumption of international flights into the country, with some airlines expected to resume on Friday. “Nothing has really happened in the first official week of the government’s tourism revival plan since the proclamation. However, about five airlines have confirmed that they are landing in Namibia within this month, with the first one scheduled for Friday, 11 September and more coming after that.”…
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Tourism industry dying while waiting for bailout

Tourism industry dying while waiting for bailout

…30,000 jobs can be lost if government money does not arrive on time Staff Writer The government is yet to avail the N$400 million promised to the country’s tourism sector as a subsidy. It has been three weeks since the Finance minister Iipumbu Shiimi, made an announcement pledging the multi-million dollar bailout for the hospitality, travel and tourism sector. The funds, according to Shiimi were aimed at providing a subsidy to players in the hard-hit tourism sector. This financial support would allow them to retain jobs with the industry. Tourism has been brought to a grinding halt as a result…
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